General Sales at Weber State University

Ogden, UT · Public · Associate Degree · General Sales, Merchandising and Related Marketing Operations

with a mid-sized student body of 15,619 in Ogden, UT.

Program Analysis

At $60,215 per year, General Sales graduates from Weber State University significantly outpace the $34,853 national average for this trade, reflecting strong employer demand for this program's graduates.

With a 49.3x return on tuition over ten years, the financial case for this program is compelling by virtually any measure.

The 0% difference between AI scenarios reflects partial automation exposure. Some General Sales career paths face changes, but the trade's physical demands provide a buffer.

The median debt load of $14,309 represents less than half a year of starting salary — among the lightest debt-to-income ratios in vocational education.

Weber State University ranks #4 among 16 General Sales programs, placing it in the top 5% nationally by our financial outcomes measure.

The 8 apprenticeship pathways connected to General Sales reflect strong industry infrastructure for this trade. Apprenticeships typically lead to journeyman-level wages.

77 /100
TradeSchoolOutlook Score
75
Low End
77
Score
80
High End
Earnings $60,215/yr (73% vs median)
AI-Proof Moderate (56% shielded)
Job Market Very Large (499,600 openings/yr)

Earnings Overview

Projected 10-Year Earnings
$630K
1.0% annual growth
Earnings Multiple (In-State)
49.3x
10-year earnings ÷ tuition
Viable Career Paths
11 of 11
Occupations with strong AI resilience

Projected 10-Year Earnings

Based on actual graduate salary data and Bureau of Labor Statistics growth projections.

Program Tuition (In-State)
$12,782
Out-of-state: $34,168
Median Debt at Graduation
$14,309
2.9 months of Year 1 earnings

Top Career Paths

Top career paths for General Sales graduates by median salary.

Career Path Median Salary Growth AI-ProofAI
Sales representatives, wholesale and manufacturing, technical and scientific products $100,070 +1.9% 54%
Business teachers, postsecondary $97,270 +5.7% 51%
First-line supervisors of non-retail sales workers $84,130 0.0% 46%
Sales representatives, wholesale and manufacturing, technical and scientific products
$100,070
+1.9% growth 54% AI-proof
Business teachers, postsecondary
$97,270
+5.7% growth 51% AI-proof
First-line supervisors of non-retail sales workers
$84,130
0.0% growth 46% AI-proof

View all 11 career paths with full salary data →

About General Sales Careers

Your career in sales can take you in two main directions. You might become a first-line supervisor in a retail store, where your day involves managing schedules for your sales team, tracking inventory in the back room, and being the go-to person on the floor for tough customer issues. Alternatively, you could hit the road as a B2B sales representative, meeting with business clients to understand their needs, demonstrating how your products or services can help, and negotiating contracts.

Read the full General Sales career guide →

Compare & Explore

General Sales Overview

General Sales at Other Schools

Other Majors at Weber State University

How Does a Bachelor's Degree Compare?

Four-year programs take longer but may unlock different career trajectories. See the data.

Frequently Asked Questions

How does Weber State University's General Sales program score?
At 77/100, this is a high-performing trade program. The TradeSchoolOutlook Score combines earnings, AI resilience, and ROI — and this program delivers on all three.
How vulnerable is General Sales to AI automation?
The 44% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
How affordable is General Sales at Weber State University?
Median debt of just $14,309 against $60,215/yr in starting salary means graduates can clear their loans in under 3 months. This is one of the more affordable paths in our dataset.
What makes Weber State University's General Sales program stand out?
The #4 ranking out of 16 programs is driven by strong financial outcomes — graduates earn well, debt is manageable, and the job market supports this trade.
Can I learn General Sales through an apprenticeship instead?
There are 8 registered apprenticeships connected to General Sales occupations. The earn-while-you-learn model means no tuition debt and immediate income, though the training period is typically longer.
How many job openings are there for General Sales graduates?
The career paths mapped to General Sales have roughly 499,600 combined annual openings nationally, making this a very large job market. Trade careers in this field benefit from consistent replacement demand as workers retire.
Data from College Scorecard, BLS, and AI resilience research. Methodology & sources →